Book Review: Attention Pays: How to Drive Profitability, Productivity, and Accountability

Posted by Kristin Arnold on June 25, 2018

Neen James has hit the nail squarely on the head in her latest book, Attention Pays: How to Drive Profitability, Productivity, and Accountability.  “We don’t have a time management crisis,” she says.  “We have an attention management crisis.”

In a world of constant interruptions and shiny pennies to keep us distracted, James has done an excellent job in covering the landscape on why we are so distracted (the internal and external factors that contribute to our whirling world).  In chapter 2, she moves into the concept of “Intentional Attention.”

Rather than being slaves to our smartphones, let’s be intentional:

  • Choose consciously – be in the moment
  • Act deliberately – focus on what is important
  • Invest transformationally – make an impact

The rest of the book is chock full of ideas to be intentionally attentive.  Love that.
BTW – If you think this book is only for those who have ADHD, guess again.  I think I am a fairly focused, disciplined entrepreneur – and I picked up several ideas that will pay huge dividends in my professional and personal life.  Go ahead, buy the book and congratulate yourself for your intentional attention, and pick a few ideas that will help you be an even better version of YOU!


KRISTIN ARNOLD, MBA, CPF, CSP is a high-stakes meeting facilitator and professional panel moderator.  She’s been facilitating teams of executives and managers in making better decisions and achieving greater results for over 20 years.  She is the author of the award-winning book, Boring to Bravo: Proven Presentation Techniques to Engage, Involve and Inspire Audiences to Action.

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